The Viola Creamery Steakhouse was opened in the summer of 2001. Viola was a small out of the way upscale restaurant located in the small town of Viola Minnesota. They knew they had a lot of factors working against them from the start. To make up for this they knew they would need a strong marketing campaign that would convince residents of nearby Rochester to make the 10 minute drive out to Viola.
Working with Viola Creamery Steakhouse, we were able to develop identifying designs. By this we me mean we made sure to develop a theme and use it across all advertisements. We developed the in restaurant menu, a web site, billboard designs, multiple newspaper ads, an advertisement for the side of a city bus, as well as clothing.